Carpets and Photography

General photography has had it’s place in business for many years and for many years to come. It has come to the point where it is not only about the person anymore, but about taking the right shot at the right angle and at the right moment to capture the image of the overall business. That’s when I thought I saw it all.

The Brownsville carpet cleaning business is a fierce one at that with businesses trying their best to win over every client with a price war. But one company took a different approach to winning business. Rather than posting on sites like Craigslist, or Angie’s List, Brownsville Carpet Cleaners decided to move along the lines of capturing their audience with a well informed website and most importantly, top quality images to enhance their style. These images were taken by local photographer, James Hord, and utilized in such a way that it really reflects upon the business as a top quality carpet cleaning business. After spending a few minutes speaking with the owner of the carpet cleaners, I realized that he was tired of engaging in a price war that resulted in people looking for the cheapest price and disregarding the true value of a competent business.

In fact, since moving away from such websites, as I previously mentioned, he says that business has improved and they’ve become more profitable than before. He believes that rather than scraping for work at the bottom of the barrel, he now prefers and attracts clients who use him for the skills he possesses and that of his employees as well. Combining that with great reviews from social media and a budgeted online paid ad campaign, business just couldn’t be better.

So by the looks of it, cheaper isn’t always better, at least that’s the way I see it and I would much prefer to pay a higher price for someone who is not here today and gone tomorrow, but rather, here today and tomorrow, and the day after that. There have been too many instances of people getting “screwed” by fly by night “business owners” who have no real clue of what they’re doing, they just see it as a way to make quick cash.

You can bet that you will always receive the highest level of professionalism from the folks at Brownsville Carpet Cleaners and they guarantee their work. They may not be the cheapest in town but talk to any one of their clients and you will see that they are well worth every penny. They do a variety of cleaning services such as upholstery cleaning, rug cleaning, and even focus on cleaning for allergy relief, how great is that!

So the next time your residential or commercial carpet needs a good cleaning or you just want relief from those allergens trapped in your home, call the experts at Brownsville carpet cleaners.

I didn’t know…

I really wasn’t aware until recently how competitive Brownsville photographers have come to be. I guess that it is so for any industry or market, but i was just simply amazed at the lengths many of the local photographers would go to beat out their competition.

It seems that most self-employed people will generally talk down about their competitors no matter how big or small that competitor generally is and in truth, I fully understand as if I were in their shoes, I would most likely do the same. Still, the more I look at it from an outsider’s perspective, there are other ways to gain a new client rather than talking down on your competitors.

Case in point, another business function I attended recently brought in small business owners from all industries and walks of life. I actually made friends with a few of them and exchanged emails, but like at many events, you will run into those people who are just full of negativity and try their best to make others look bad. I’ve been touching on the topic of photography in my last posts and will continue the topic here as I found it so amusing for the owner of supposedly a very prestigious photography studio to be so rudely speaking bad about his competitors instead of telling these potential clients (including me) why his photographer studio stands above the rest.

When he was finally finished with his “bashing” of his competitors, I asked him directly “What makes your studio better than that of your competitors?”. Basically, in a nutshell, he pretty much described his operation in a way that pretty much equalizes what his competitors do, so he really didn’t make himself stand out above the rest, go figure!

It surprises me each time I meet people like this and I realize why it is they tend to struggle more than the others. And to my surprise, as the business meeting went on, I got to meet other business owners who were obviously very successful in their respective markets and you know what, neither one of those successful business owners spoke bad or bashed any of their competitors. In fact, they gave credit to their competitors for their success today. In their opinion, it was the fact that their competitors spoke to badly about them that drew potential clients to them. After all, if someone it badmouthing another but yet, that “other” is doing very well, it makes one curious as to why they are still successful. In the end, the company or business that gives the customer the treatment and satisfaction that they are looking for, that business will almost always win that client.

So as you can see, it doesn’t pay to “bash” another company, business, or person; instead, look at yourself and show people the best part of you in every manner.